PZ Cussons - Original Source UK consumers take control!
Original Source UK consumers take control!
Original Source UK launches a new social media campaign that invites the public to vote for the brand’s next Seasonal Edition shower gel.
The 4 week campaign puts three naturally intense flavours to the public test; Purple and Ginger, Mandarin and Basil and Raspberry and Cocoa – with every comment, like, share and tweet representing one vote. For each variant there is a 3D soundscape, each designed to offer a unique virtual shower experience of the 3 flavours to help people decide where to cast their vote.
Original Source UK is also giving an opportunity to fans to co-create the packaging design with the winning variant hitting UK shelves this summer.
To find out more, ‘Like’ Original Source GB
Meanwhile, on a snowy mountain, Original Source have linked up with Polish TV station TVN to bring a new element of fun to the average skiing experience