Unlocking Success: Fresh Insights for FMCG in 2024
We have refreshed our FMCG category expert advice for 2024! CoreRange.com gives convenience retailers all the insights they need to select a best-selling product range.
Think differentiation - owning customer consciousness
Getting it right is more important than being first… right?
In consumers’ minds, that’s not true. Consumers’ impressions are binary: there’s ‘number one’ and then there’s ‘everybody else’. Differentiation means owning consumer consciousness. Consciousness creates differentiation. Without it, you’re just everyone else…
Read more
Rise of eCommerce, marketplaces & delivered
2020 has been a transformational year… for all the wrong reasons. Phenomenal growth in Internet of Things technology, which normally takes years, has happened overnight.
It’s not a blip – it’s just business evolution, and the wholesale channel must mature its approach to creating ever more customer-centric experiences in order to grow sustainably.
Read more
10 Products you Must Stock!
Throughout the pandemic, cleaning and antibacterial products have grown exponentially and have become an integral part of day-to-day life across the nation. 52% of consumers are cleaning their homes more frequently[1], and 46% are using more antibacterial products at home[2]. With this in mind, this is the perfect time for retailers to be meeting the needs of shoppers who are keen to do all that they can to protect themselves and their families.
Stocking a concise core range is always a key principle for retailers, and it is particularly relevant in the current climate because shoppers are actively looking for these products in convenience stores, and are trying to minimise trips and buy as much as possible in one place. Now is the time to stock the right range and maximise your sales!
Read more
Clean Up! - Scottish Local Retailer
DCS most recently contributed copy towards a feature for SLR (Scottish Local Retailer) titled 'Clean Up!'
Read more
Embracing and Leveraging Disruption
2021 is the beginning of a very different new year, how do we address the evolving consumer behaviours through digital commerce transformation.
Read more
What Customers Say, Do and Feel
People don’t think what they feel, they don’t say what they think, and they don’t do what they say.
Read more
Case Study - The Range
At DCS, we were able to work closely with The Range’s team to improve their proposition both in-store and online.
Read more
Driving Gillette in East End
Noting underperforming sales of male shaving products were an opportunity for growth in the East end.
Read more